The front-line staff of retail stores, as they face the customers directly, will affect their sales performance and overall image; and the frequent turnover of retail stores will also affect the operation of shops. It is an important goal of manpower management to properly arrange the work of retail store employees, improve their overall job performance, and make work smoother.
There are many retailers whose sales staff have low business capabilities and do not have product expertise at all. The entire shop is in a loose and messy state of work. You will even see such scenes where a competent person is busy there himself, while others are left with nothing to do. It seems that there is not enough staff and it is like a surplus of people. Therefore, we decided to start with the management of retail store personnel and improve the management of the entire retail store.
The original staff who had nothing to do, although they had been at work in the store for a long time, but because they did not receive any professional knowledge training, just like a new employee every day to see where the manager is busy. The manager did not have time to guide them, but he was busy doing things. In order to change this situation, our requirements for retail stores are:
For newly recruited employees, the store manager must perform basic business training and require familiarity with the day-to-day operations of the store, service standards, and store-specific considerations. It also reviews daily work, supervises their work performance, and motivates morale to ensure that all employees meet the requirements. In order to ensure that the appropriate number of employees work every day, we use the shift schedule to arrange work for the employees. Under normal circumstances, due to the greater number of customers in the afternoon than in the morning, more staff can be assigned to work in the morning and afternoon. On the other hand, the clerk's holiday is arranged as much as possible on weekdays. On Saturdays/Sundays and holidays, more staff are assigned to work. In order to improve the overall quality of the employees, we also conduct business skills training for on-the-job employees and regularly assess the performance of employees as a basis for promotion.
After a period of intensive training, the overall quality of the employees has basically reached the level of professional dedication and sincere pride in being a member of the store; the entire team has formed and maintained a healthy and energetic, sincere enthusiasm, pioneering and enterprising The state of mind; in the work can also be humble and friendly, friendship and mutual help. The work is meticulous, serious and responsible; and has developed a strong sense of service of “customer first, customer firstâ€; each retail store member can consciously maintain the brand image of retail stores, not to undermine the brand image. thing.
Of course, this is only the management of human consciousness and the management of ideas. To make these ideas and consciousness become self-conscious, we must allow this ideology to permeate every day's work activities until we become accustomed.
This article is transferred from Beit Consulting.
Sun Kee Envelopes Limited , https://www.sunkeeenvelope.com