8 points to note when starting a gym

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   1. The location should have a mature fitness market and mature spending power. The location of the club is very important. It is best to have high-end residential areas and a large parking lot around the club. Try to stay away from the already-built fitness center. Only when you are well positioned and have a good location, you can do business.

   2. Accurate positioning for consumers, such as doing popular or high-end, estimating how many people come to the gym every day, and estimating the turnover, so as to formulate your capital investment and output plan, and determine the investment according to this plan. scale.

   3. The choice of fitness equipment brand is very important, and it is also the key part of investment. It is not the most expensive choice. It only needs to choose the most suitable one. The quality of the equipment lies in its training effect and service life. An experienced professional coach can basically Identify the quality of the device.

   4. The overall planning of the area needs to make full use of the club area. For example, the fitness equipment area is characterized by large visual air flow; the characteristics of the yoga room are kept quiet by other music, and the light is dark; the leisure area can be selected by the window; do not ignore the bath. The decoration of the bathroom and the bathroom, the small details often evoke the big experience of the customer.

   5. At present, people's consumer psychology is still enjoying leisure, so the fitness club should also design according to the heart of the consumer, increase the leisure index, set up a relatively large leisure area, which can supply various fitness drinks and healthy fruits. If you do well, you can achieve a profit of 200% to 300%. In fact, it is like a casual tea bar and a club, but the two are combined.

   6. The most important thing for women is the group course. The more people are attracted to the project, the more people will be attracted to it. Aerobic fitness, Latin dance, yoga, taekwondo, and Sanda... At the same time, the more the project is opened, the more the coach spends. Please grasp it well. degree.

   7. Establish a system combining health management and fitness. The purpose of mass fitness is not to train a muscle but a healthier living state, to strengthen the health knowledge of the coaches, to manage the health data before and after the fitness training, and to track the long-term fitness effects. It is possible to consider introducing the Maier Smart Health Machine S3.

   8. It is best to have a long-term coach who will guide the customer free of charge and pay attention to adjusting the fitness program according to the needs of the customer. The internal is the choice of coaches. The choice of relatively young coaches is more dynamic. The coaches must be a very united group. The age gap often causes inconvenience in communication. The first impression of the coach's image is very important. At present, Maiye Intelligent Health Machine has been officially pre-ordered in Jingdong Crowdfunding.

 

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