The release of the second-child policy has created new opportunities for children to expand

With the full liberalization of the two-child policy, more and more people are beginning to pay close attention to the children's industry. Where are the opportunities for children in the children's industry, and what are the development trends for children in the field of equipment expansion?

Statistics from the National Bureau of Statistics and the China Children's Industry Research Center show that between 2012 and the end of 2016, about 18 million newborns are born every year in China. At the end of 2016, there were 28 million children aged 0-12 in China. With the full release of the second child, experts estimate that the number of newborns will reach 30 million every year, and that by 2018 the number of newborns is expected to exceed 40 million.

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The huge number of children is the basis for the development of children’s industries and a strong driving force for the development of children’s industries.

Statistics show that the scale of children's industries is roughly around 4 trillion yuan. Although it is difficult to calculate, it should be closer to reality.

The children's industry in China was really formed around 2000, and it has not yet matured. It is still in a stage of rapid development. The fields involved are very extensive. The consumption of children in families is difficult to separate from the overall household consumption. Children dominate family consumption and are unimaginable for traditional Chinese culture, but they are new economies that have already taken place in Western societies and have proven to be full of stamina. The time has really changed. Will you also focus on earning adults? Better to change your mind, think about how to get the children to spend money!

China’s unique birth policy and rapid increase in the overall social spending power have helped the children’s economy in a large degree and objectively. In fact, Chinese children have gained unprecedented power in family consumption, especially in entertainment. The times when the elders say that the two have changed, now where the child's fingers are, where the parents' money goes. Where do you go in the summer vacation, how do you live over the weekend, what you want to play, and within your parents' financial ability, it is basically the children who have the final say!

The child's nature is playing, the traditional game room can no longer meet the children of this era, nor is it suitable for the current children. What children like to play now, what kind of amusement facilities allow children not only to obtain the spiritual pleasure, but also to let the children get physical exercise, let children take the initiative to like to play, with other children to play together To challenge together, this is an unchanging direction for us to invest in children's industries. The new blue ocean of children's economy is spectacular.

In the development process of the children's industry, they have also used the "imported products" for reference. A number of characteristic children's industries have emerged. The typical representative is the children's expansion park.

Take the domestic famous brand of “children's development” as an example. The company’s children’s development equipment is an indoor and outdoor youth and children’s development paradise that is based on foreign children’s development projects and is independently innovative. It is a new type of highly integrated children's playground. It is designed for children who like to drill, climb, slide, roll, shake, swing, jump, shake and other nature designs. It is mainly suitable for children aged 3-16 years trying to expand their experience. . The company's children's development park is designed according to children's characteristics, and forms a new generation of children's activity center integrating amusement, sports, education, and fitness through a scientific combination. This facility is conducive to the full play of vitality and imagination, playing At the same time, the body is rehabilitated; it is conducive to improving the children’s mentality, such as fighting for strength and strength, not lagging behind, being brave to expand, solidarity and mutual assistance, so that children can grow up healthily and happily. At the same time, it is conducive to cultivating children’s courageous, tough, tenacious personality. Exercise speed, strength, balance, coordination and other qualities to achieve physical health, brain puzzle effect.

With the development of society, children's quality education has been further deepened. In order to meet the needs of children's quality education, the equipment for children's quality development has emerged. It has adapted to the development of the times and satisfies the needs of children and parents well. This device is not a simple amusement device. It is an innovative whole-sport expansion device that is totally different from the existing domestic children's playground equipment. It will subvert the public’s concept definition of children’s play facilities and will lead children’s play. A new development trend in the new era of the industry.

Children's development equipment has added a large number of outreach training equipment and projects on the premise of retaining the bright colors and exquisite appearance. Make children exercise while having fun and increase their self-confidence. From childhood, develop courage and spirit to overcome difficulties and strive to forge ahead. Children's development of amusement equipment is non-powered equipment, and various trails can be easily removed and changed, which effectively increases the timeliness and playability of the equipment. This can also be customized, disassembled and combined according to the different needs of customers and venues to meet the needs of different operators.

The current development of children's outdoor development industry is in good condition. It is the rigid demand of parents and is closely related to the rapid development of the Chinese education industry. Investment entrepreneurs must be careful when choosing children to expand their brands. Choosing a brand with strong strength, good reputation, and good service is the key.


For more information, please return to the company's official website of Sports Equipment Co., Ltd. Advisory telephone. The company's pleasure and dedication to serve you! Factory address: No. 16, Chuangqiang Road, Lucheng District, Wenzhou City Light Industry Park.


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