The economic crisis that erupted in 2008 has passed five years. However, in terms of the global economy, it is still fluctuating. Some countries appear to be lit, but some countries are in danger. High unemployment, low or even negative growth, inflation. The lack of purchasing power in the market... has made it difficult to walk and it has been difficult. Some economists predict that it may not be possible for the global economy to recover in 2016.
Although the Chinese economy is still high, but after the rapid growth from the past to medium speed, the surplus printing capacity still feels cold nights, many operators have a little numbness of labor costs, production orders have been a bit numb, wait and see The atmosphere is strong. Only one belief is still supporting investors: it is possible to usher in the spring through the winter. This feeling of enterprise managers and the radiant statistics are quite asymmetric.
When the external environment is difficult, all printing companies should reflect on the current business situation, make adjustments, and improve their internal strength. They should combine their own specialties, clearly analyze the special needs of their own business locations, and form their own product characteristics. The product gap between the big and the industry lays the foundation for the improvement of the situation.
In response to the crisis in the “just bad industries and no bad companies,†in 2013, in the past, in the crisis, there was no shortage of companies in the printing industry who had achieved remarkable results by taking advantage of the opportunity to carry out industrial adjustments. These units should be a model for industry learning.
Combining with the latest technology and extending the industrial chain outwardly are the biggest changes in recent years in Jiangsu Phoenix Printing. Although many of the work is still in its infancy, their spirit of self-confidence and hard work infect everyone.
Book printing is the sector in the printing circle that is most affected by the development of the Internet. Faced with this challenge, there are roughly three situations for domestic book printing companies: one is to actively seek change and seek new space for the development of the company; the other is to feel the pressure, but suffer from no effective measures and can only wait for it to change. Third, it is insensible and comfortable to live in the large family of media groups. It does not seem that we are aware that the huge air mass that is forming in the distance is forcing companies. Naturally, there is no sense of crisis. Phoenix Printing is undoubtedly the first one. They also acquired a large-scale packaging and printing company while organizing the relocation of the company from the original downtown area to the suburbs. At the same time, they used their existing venues to join hands with China Mobile to build a cloud computing center and took the lead in the Internet field, not only solving the entire The Phoenix Media Group needed the storage of content resources and had the ability to provide services to the society. The server platform became a new source of profits for the company. In addition, Phoenix Printing has extended its tentacles to Britain, which is located on the other side of the ocean, and set up a branch office in London. It not only undertakes printing, training, exhibitions, hotels, and cultural exchanges, but also plans to publish the “Symbols of Jiangsu†series and wins in the local area. Reputation. After gaining experience, they are actively preparing to expand into more areas. We often say: The leaders' ideology highly determines the depth of business operations. The changes that have emerged in the Phoenix Government today come from the vision of the leaders. When all companies are troubled by difficulties, they do not sigh, but they unite their forces towards the newly-selected goals. This should not be the case for all our printing companies. Is there a working attitude in the new year?
If Phoenix Printing is an active explorer in the field of book printing, the Yachang Group, which has long been known throughout the world, is also a brave and enterprising person. They bravely updated the group name to Yachang Culture Group and swore their determination to enter the cultural field. The digital resources they have mastered are devoted to the creation of Artron Art Network, art books, digital publishing, mobile art galleries, and arts and video, to realize their corporate tenet of “serving for people's art†and “serving the people for artâ€. In short, although each company's path of choice is different, they are consistent in adjusting the positioning of enterprises and meeting the needs of the development of the times. This is also the demand put forward by the society for the printing industry in the new year's transformation.
The printing and printing sector is stepping up adjustments, and packaging, label printing, bill printing, and flexographic printing are all facing the problems of market demand, integration of digital technologies, and cross-industry development. There is also a lot of work in these industries. By.
In China, like the printing of books and periodicals, the packaging and printing industry is also in an oversupply situation. However, this does not mean that the printing of books and periodicals is not transferred to packaging printing, because this is after all a channel for the printing of books and publications to seek their own way out. It is all about the survival of the fittest. All companies face problems and everyone has to face the market test. Therefore, the competition in the field of packaging and printing will inevitably intensify in 2014, and it is also an urgent task for packaging and printing companies to align themselves with the advanced enterprises in transition and development.
Jiangsu reached a packaging company to organically integrate the original simple carton processing and chemical coating, so that the transportation packaging can achieve various functions such as rust prevention, moisture proof, oil proof, and sulfur proof according to the internal product requirements, which not only enhances the packaging The function of the box has also increased the income of the production enterprises, and has truly realized the mutually beneficial and win-win situation of production and demand. There is no doubt that the promotion of labor productivity is a need for enterprises to increase efficiency, and cost reduction is also a means for enterprises to increase profits, but the most fundamental thing is obviously the upgrading of products, to meet the needs of users to a greater degree, our packaging Printing companies should appear more companies like "achieving".
After listening to the company’s relevant personnel, the company continued to increase investment in R&D after embarking on a new road for inter-bank development, and paid more attention to innovation and development. Recently, they also developed packaging boxes that can effectively prevent salt and alkali corrosion in the marine environment and airdrops. The packaging box that effectively prevents internal product damage is really the power of technology and it is the contribution of the company to society.
As for Kunshan Lihua Color Printing, it provides elaborate designs for electronic product packaging to lead the development of the market; Shanghai Forest Packaging attaches great importance to e-commerce development and uses the Internet to undertake international business; Shanghai Yinol Printing boldly enters into the field of chip packaging, printing companies Introducing a new road ... All these are the highlights of the transformation and development of our printing companies.
The social development in the digital era is fast. The printing industry that provides services for disseminating information, beautifying life and product safety must pay attention to the development of science and technology and the needs of society, and pays attention to the connection between printing and the latest technology. Nano-micron technology, wireless radio frequency technology, visual identification security materials, printed Electronic Products (including organic light-emitting diodes, solar photovoltaic panels, electronic paper displays, etc.) are areas that deserve our attention. Perhaps these products may not necessarily become market in 2014. In the mainstream, there are certainly only a few printing companies that can intervene in these fields. However, these products represent the application of the latest technologies in the market and represent the direction of development of the era.
As for the technological development direction of packaging printing, Italian experts demand that we pay attention to the application of new technologies such as gold film compounding, embossing and embossing, embossed decoration, aroma glazing, luminescent ink, and rainbow hologram on high-end products. Without me, it will be possible in the fiercely competitive market.
The American management guru Peter Drucker told us: “Uncertainty is not terrible. The key is that managers must learn to grasp opportunities for development and change in uncertainty.†The unfavorable external environment has brought about the development of the business. The negative impact, but also provides time and opportunities for the transformation of enterprises, the key lies in the concept of corporate leadership. In the new year, every manager should seriously think about this important event, and practicing internal skills should still be the main theme of printing enterprises' work in 2014.
In 2013, there were also several things worthy of our attention in the printing circle. This is a lesson learned by companies in the industry at the expense of money. In the work of the new year, we should take warnings.
First, in November 2013, Fuzhou Qianfan Printing Co., Ltd., which had a lot of influence in the book printing industry, crashed due to the break in the capital chain. The young boss fled, and the collapse of the “1000-fan†was completely a result of overstretching and excessive expansion. . “Qianfan†is a printing company founded by a Fujian rural youth in 2004. Within ten years, it expanded from one factory in Fuzhou to many factories in Shanghai, Xiamen, and Chengdu; from the first three Four pairs of imported multicolor offset presses have been expanded to nearly 50 offset presses. Obviously, whether it is management or financial resources, such a young corporate leader cannot. After the rapid expansion of production capacity, the company used low prices as a means to develop the market. On the one hand, it repaid the high pressure of loans, and on the other hand, the profitability of low-price competition declined. As a result, companies naturally took social responsibility from the previous high-level honors. , regardless of the way out of the employee's way to escape the road.
This case tells us that companies need capital for development or adjustment, but they must do what they can to make it difficult to do what they can do. The result is that all previous efforts have been abandoned, and bankruptcy has taken place, with the exception of a host of thorny social problems.
Second, Cosprint.com, developed by Beijing Jinghua Prinect Network Technology Co., Ltd., announced on its own second birthday (November 18th) in 2013 that “will be officially closed on November 30th.†This is the 30th of April 2011. The Japanese printing plate listed company, the digital printing company affiliated with Jielong Group, announced the closure of Long Ying.com and it was forced to close another famous website in the industry. The closure of Jameson.com did not reveal the situation in which the boss had run away. Instead, he issued a rather beautiful sign: "The order placed before the closure of the site will be carefully packaged and sent until the last order is delivered." Obviously, The boss is still doing his social responsibility.
The closure of Tu Shu.com is not an error in the direction of e-commerce development. It means that the B2C market is not yet mature in China. In addition, the initial stage of the website is quite money-burning. It has not yet brought profits to the company. Millions of investment have turned into Uruguay, then, the wise choice can only be to withdraw money and choose another day.
The closure of Tu Shu.net has caused the investment of founders to be overdone. This case warns us that even the projects with the right direction of development should be carefully selected at the time of entering the market. It is entirely possible to enter the market when the conditions are not ripe. The pioneer who started the business unfortunately became a martyr. This should obviously be avoided in the 2014 work.
In short, the 2014 after the Third Plenary Session of the 18th CPC Congress is bound to be an extraordinary year. Reform and innovation are still the main melody, and the integration of the printing industry and the most closely integrated with new technologies may become even more intense. Naturally, we should affirm the achievements of the past 30 years of reform and opening up. However, we should clearly understand the existing problems and the grim situation facing 2014. We should follow the existing examples and seize the time to do a good job in the positioning of enterprises, and seize the time Good internal strength, to meet the arrival of the new era with confidence, because the opportunity only favors prepared people.
Although the Chinese economy is still high, but after the rapid growth from the past to medium speed, the surplus printing capacity still feels cold nights, many operators have a little numbness of labor costs, production orders have been a bit numb, wait and see The atmosphere is strong. Only one belief is still supporting investors: it is possible to usher in the spring through the winter. This feeling of enterprise managers and the radiant statistics are quite asymmetric.
When the external environment is difficult, all printing companies should reflect on the current business situation, make adjustments, and improve their internal strength. They should combine their own specialties, clearly analyze the special needs of their own business locations, and form their own product characteristics. The product gap between the big and the industry lays the foundation for the improvement of the situation.
In response to the crisis in the “just bad industries and no bad companies,†in 2013, in the past, in the crisis, there was no shortage of companies in the printing industry who had achieved remarkable results by taking advantage of the opportunity to carry out industrial adjustments. These units should be a model for industry learning.
Combining with the latest technology and extending the industrial chain outwardly are the biggest changes in recent years in Jiangsu Phoenix Printing. Although many of the work is still in its infancy, their spirit of self-confidence and hard work infect everyone.
Book printing is the sector in the printing circle that is most affected by the development of the Internet. Faced with this challenge, there are roughly three situations for domestic book printing companies: one is to actively seek change and seek new space for the development of the company; the other is to feel the pressure, but suffer from no effective measures and can only wait for it to change. Third, it is insensible and comfortable to live in the large family of media groups. It does not seem that we are aware that the huge air mass that is forming in the distance is forcing companies. Naturally, there is no sense of crisis. Phoenix Printing is undoubtedly the first one. They also acquired a large-scale packaging and printing company while organizing the relocation of the company from the original downtown area to the suburbs. At the same time, they used their existing venues to join hands with China Mobile to build a cloud computing center and took the lead in the Internet field, not only solving the entire The Phoenix Media Group needed the storage of content resources and had the ability to provide services to the society. The server platform became a new source of profits for the company. In addition, Phoenix Printing has extended its tentacles to Britain, which is located on the other side of the ocean, and set up a branch office in London. It not only undertakes printing, training, exhibitions, hotels, and cultural exchanges, but also plans to publish the “Symbols of Jiangsu†series and wins in the local area. Reputation. After gaining experience, they are actively preparing to expand into more areas. We often say: The leaders' ideology highly determines the depth of business operations. The changes that have emerged in the Phoenix Government today come from the vision of the leaders. When all companies are troubled by difficulties, they do not sigh, but they unite their forces towards the newly-selected goals. This should not be the case for all our printing companies. Is there a working attitude in the new year?
If Phoenix Printing is an active explorer in the field of book printing, the Yachang Group, which has long been known throughout the world, is also a brave and enterprising person. They bravely updated the group name to Yachang Culture Group and swore their determination to enter the cultural field. The digital resources they have mastered are devoted to the creation of Artron Art Network, art books, digital publishing, mobile art galleries, and arts and video, to realize their corporate tenet of “serving for people's art†and “serving the people for artâ€. In short, although each company's path of choice is different, they are consistent in adjusting the positioning of enterprises and meeting the needs of the development of the times. This is also the demand put forward by the society for the printing industry in the new year's transformation.
The printing and printing sector is stepping up adjustments, and packaging, label printing, bill printing, and flexographic printing are all facing the problems of market demand, integration of digital technologies, and cross-industry development. There is also a lot of work in these industries. By.
In China, like the printing of books and periodicals, the packaging and printing industry is also in an oversupply situation. However, this does not mean that the printing of books and periodicals is not transferred to packaging printing, because this is after all a channel for the printing of books and publications to seek their own way out. It is all about the survival of the fittest. All companies face problems and everyone has to face the market test. Therefore, the competition in the field of packaging and printing will inevitably intensify in 2014, and it is also an urgent task for packaging and printing companies to align themselves with the advanced enterprises in transition and development.
Jiangsu reached a packaging company to organically integrate the original simple carton processing and chemical coating, so that the transportation packaging can achieve various functions such as rust prevention, moisture proof, oil proof, and sulfur proof according to the internal product requirements, which not only enhances the packaging The function of the box has also increased the income of the production enterprises, and has truly realized the mutually beneficial and win-win situation of production and demand. There is no doubt that the promotion of labor productivity is a need for enterprises to increase efficiency, and cost reduction is also a means for enterprises to increase profits, but the most fundamental thing is obviously the upgrading of products, to meet the needs of users to a greater degree, our packaging Printing companies should appear more companies like "achieving".
After listening to the company’s relevant personnel, the company continued to increase investment in R&D after embarking on a new road for inter-bank development, and paid more attention to innovation and development. Recently, they also developed packaging boxes that can effectively prevent salt and alkali corrosion in the marine environment and airdrops. The packaging box that effectively prevents internal product damage is really the power of technology and it is the contribution of the company to society.
As for Kunshan Lihua Color Printing, it provides elaborate designs for electronic product packaging to lead the development of the market; Shanghai Forest Packaging attaches great importance to e-commerce development and uses the Internet to undertake international business; Shanghai Yinol Printing boldly enters into the field of chip packaging, printing companies Introducing a new road ... All these are the highlights of the transformation and development of our printing companies.
The social development in the digital era is fast. The printing industry that provides services for disseminating information, beautifying life and product safety must pay attention to the development of science and technology and the needs of society, and pays attention to the connection between printing and the latest technology. Nano-micron technology, wireless radio frequency technology, visual identification security materials, printed Electronic Products (including organic light-emitting diodes, solar photovoltaic panels, electronic paper displays, etc.) are areas that deserve our attention. Perhaps these products may not necessarily become market in 2014. In the mainstream, there are certainly only a few printing companies that can intervene in these fields. However, these products represent the application of the latest technologies in the market and represent the direction of development of the era.
As for the technological development direction of packaging printing, Italian experts demand that we pay attention to the application of new technologies such as gold film compounding, embossing and embossing, embossed decoration, aroma glazing, luminescent ink, and rainbow hologram on high-end products. Without me, it will be possible in the fiercely competitive market.
The American management guru Peter Drucker told us: “Uncertainty is not terrible. The key is that managers must learn to grasp opportunities for development and change in uncertainty.†The unfavorable external environment has brought about the development of the business. The negative impact, but also provides time and opportunities for the transformation of enterprises, the key lies in the concept of corporate leadership. In the new year, every manager should seriously think about this important event, and practicing internal skills should still be the main theme of printing enterprises' work in 2014.
In 2013, there were also several things worthy of our attention in the printing circle. This is a lesson learned by companies in the industry at the expense of money. In the work of the new year, we should take warnings.
First, in November 2013, Fuzhou Qianfan Printing Co., Ltd., which had a lot of influence in the book printing industry, crashed due to the break in the capital chain. The young boss fled, and the collapse of the “1000-fan†was completely a result of overstretching and excessive expansion. . “Qianfan†is a printing company founded by a Fujian rural youth in 2004. Within ten years, it expanded from one factory in Fuzhou to many factories in Shanghai, Xiamen, and Chengdu; from the first three Four pairs of imported multicolor offset presses have been expanded to nearly 50 offset presses. Obviously, whether it is management or financial resources, such a young corporate leader cannot. After the rapid expansion of production capacity, the company used low prices as a means to develop the market. On the one hand, it repaid the high pressure of loans, and on the other hand, the profitability of low-price competition declined. As a result, companies naturally took social responsibility from the previous high-level honors. , regardless of the way out of the employee's way to escape the road.
This case tells us that companies need capital for development or adjustment, but they must do what they can to make it difficult to do what they can do. The result is that all previous efforts have been abandoned, and bankruptcy has taken place, with the exception of a host of thorny social problems.
Second, Cosprint.com, developed by Beijing Jinghua Prinect Network Technology Co., Ltd., announced on its own second birthday (November 18th) in 2013 that “will be officially closed on November 30th.†This is the 30th of April 2011. The Japanese printing plate listed company, the digital printing company affiliated with Jielong Group, announced the closure of Long Ying.com and it was forced to close another famous website in the industry. The closure of Jameson.com did not reveal the situation in which the boss had run away. Instead, he issued a rather beautiful sign: "The order placed before the closure of the site will be carefully packaged and sent until the last order is delivered." Obviously, The boss is still doing his social responsibility.
The closure of Tu Shu.com is not an error in the direction of e-commerce development. It means that the B2C market is not yet mature in China. In addition, the initial stage of the website is quite money-burning. It has not yet brought profits to the company. Millions of investment have turned into Uruguay, then, the wise choice can only be to withdraw money and choose another day.
The closure of Tu Shu.net has caused the investment of founders to be overdone. This case warns us that even the projects with the right direction of development should be carefully selected at the time of entering the market. It is entirely possible to enter the market when the conditions are not ripe. The pioneer who started the business unfortunately became a martyr. This should obviously be avoided in the 2014 work.
In short, the 2014 after the Third Plenary Session of the 18th CPC Congress is bound to be an extraordinary year. Reform and innovation are still the main melody, and the integration of the printing industry and the most closely integrated with new technologies may become even more intense. Naturally, we should affirm the achievements of the past 30 years of reform and opening up. However, we should clearly understand the existing problems and the grim situation facing 2014. We should follow the existing examples and seize the time to do a good job in the positioning of enterprises, and seize the time Good internal strength, to meet the arrival of the new era with confidence, because the opportunity only favors prepared people.
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