Pharmaceuticals, cosmetics, food industry, these industries are basically the same product R & D and production, they can grasp the customer's feedback in time, according to market demand to improve products, in order to continue to meet customer needs. This is a virtuous industry development model.
We now look at the production of plastic bottles. The petrochemical companies provide raw materials. The blow molding machine companies provide molds and machines. The reflection of end customers basically feeds back into the downstream food, beverage and pharmaceutical manufacturers. Plastic bottle companies have basically become simple processing and manufacturing companies. It is difficult to form their own competitive advantages and thresholds, and it is difficult to understand the experience of products in the hands of consumers. Plastic bottle companies have almost no R&D department. Product homogeneity is very serious and the added value is low. Only by changing the bottle type to achieve differentiation, but there is no patent protection. Now, plastic bottles want new innovations and breakthrough products, which require petrochemical companies to develop new raw materials, blow bottle machine companies need new supporting blowing equipment, and contain each other, causing the plastic bottle industry to continue to develop products. Innovation is hard to make a breakthrough.
At present, some large international companies have begun to work hard from their own, rather than purely hope for plastic bottle packaging manufacturers. Coca-Cola began to invest a lot of manpower and material resources in the development of lightweight plastic bottles and plastic bottles of plant raw materials, and achieved many breakthroughs. For the plastic bottle industry itself, if the entire industry continues to develop, it needs to break through this current bad industrial circle.
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