People's Daily Printing Factory Why Buy Digital Proofing System

With the rapid improvement of the domestic demand for printing quality, the color requirements of customers and newspapers and magazines have become more and more specific and increasingly strict. After the People's Daily Printing Factory has inspected the digital proofing programs of domestic and foreign manufacturers, After more than three years of careful comparison and careful examination of the software, the company finally decided on the full solution of the Blackmagic+ Epson Stylus Pro 10600+ Epson Stylus Pro 7600.

As an old factory with a long history, what experience and experience did People's Daily Printing have in the process of purchasing digital proofing equipment? In order to find out, the reporter specifically visited the People's Daily printing house and received us as deputy director Zhang Xueyu. In the face of reporters' questions, Chang Chang talked.

Technological change baptism printing old factory

People's Daily Printing Factory is an old factory that has been over 50 years old. During this period, the People's Daily Printing Factory has developed rapidly and its output value is regarded as the best in the Beijing newspaper industry. According to Zhang Xuejun, "The annual output of the People's Daily printing factory has exceeded 2 billion pairs in recent years, with an output value of around 100 million yuan."

As a national fixed-point printing and printing factory, the People’s Daily Printing House is responsible for the printing business of more than a hundred newspapers and more than ten publications, including the newspapers published by the People’s Daily: People’s Daily, Market Newspaper, and Global Times, Health Times, Securities Times, People's Daily Overseas Edition, etc., and some social printing businesses, such as Beijing Evening News, Beijing Morning Post, and Boutique Shopping Guide. People's Daily Printing Factory has a large number of advanced equipment, from pre-press laser imagesetters, CTP platesetters, to printed presses, web offset presses, commercial web offset presses, and platform offset presses. According to statistics, there are about 30 sets of large and small presses of various types and models.

According to Zhang Xuejun, the printing factory of the People's Daily has been attaching great importance to the application and development of the technology from the factory director to the factory manager, and the cost spent on the technical renovation of the factory every year is considerable. It can be said that every time the industry’s technological revolution has taken place, the People’s Daily printing house has taken the lead. From the early 1980s to the present, the People's Daily printing house has undergone three technological changes. The first revolution took place in the late 1980s. It took away "lead and fire" and reformed the word mark into phototypes. In 1993, the second technological innovation was carried out - lead printing turned into offset printing.

The second technological innovation project won the second prize of national technological progress at that time. With the rapid development of digital printing, the People's Daily Printing Factory made its third change in 2001, and it was first introduced in the production process and management process. CTP direct plate system and ERP management system.

A number of comparisons selected the "real life emperor"

Speaking of prompting the People's Daily printing factory to purchase digital proofing reasons, Zhang Xuezhen made a brief analysis of the advantages and disadvantages of traditional and digital proofing: "Compared with digital proofing, traditional proofing is time-consuming, power-consuming and labor-consuming and can no longer meet the demands of customers. The demand for short-term sampling. At the same time as the development of laser photocopying, users no longer provide film and PS version, and more and more electronic documents are provided, so we have to keep up with digital proofing."

For the digital proofing system, the People's Daily Printing Factory has been following for a long time and has compared many hardware and software products. Zhang Xueyu said, "We have looked at some systems, but after comparing them, we found that these systems have some problems with color reproduction, hybrid dot formation, and output quality. To this end, we have quite a headache until we 'encounter' it." The Blackmagic color management software and Epson Stylus Pro 10600 and Epson Stylus Pro 7600 solutions. "At present, the People's Daily printing plant uses Blackmagic color management software to drive two printers simultaneously, one for the Epson Stylus Pro 10600 large format printer, one Taiwan is Epson Stylus Pro 7600 open format printer.

Blackmagic, the digital proofing color management software, has been widely praised by the industry. Its new interface and function of the latest version 3.0 are based on the core technologies of the original ICC and alternative color technology, true dot technology, “one RIP, multiple output” and remote control proofing. It has added many new features and extensions, with unparalleled technical advantages.

Epson Stylus Pro 10600 is the flagship product of Epson large-format inkjet printers. It is widely used in newsprint proofing and has been freely controlled in print quality and printing cost. Epson Stylus Pro 7600 large-format color inkjet printer, bright colors and more flexible in the use of bronze paper and other commercial jobs. The system not only solves the problems that occurred during the trial period of other digital proofing, but also fits the actual situation of the People's Daily printing factory at the application level.

Three years of practice help customer service

As we all know, the newspaper’s profits come mainly from advertising and newspaper printing houses. In recent years, the ad space of color newspapers has grown exponentially, which has brought profits to newspapers and caused many advertisers to complain about advertising color issues. Digital proofing solves this problem precisely with reference to the standard role. It can be said that the introduction of the digital proofing system is mainly to better serve advertisers.

Zhang Xueyu introduced the system solution of Blackmagic+ Epson Stylus Pro 10600+ Epson Stylus Pro 7600, which has achieved significant improvement in the following aspects: First, the dot restoration is very good, basically imitating the printing environment, making the printing It is easier to control the sample search. From the perspective of printing, it can also guarantee high quality, satisfy readers and advertisers' requirements for reading quality, and secondly, speed up production efficiency. Advertisers can see digital proofing in a short period of time and sign samples; the third is to use Cost is also well controlled while ensuring quality and efficiency.

In the digital proofing system practice of the People's Daily printing factory for about three years, the Blackmagic software and the EPSON proofing equipment of Gaoshu have been compared and differentiated to meet the requirements of the People's Daily printing press for digital proofing. For this digital proofing system, Mr. Zhang Xuezheng also fully affirmed. At the end of the interview, when talking about the pre-press development plans of the People's Daily Printing Press, Zhang Xueyu said that the People's Daily printing house will continue to pay attention to the development of printing technology and introduce advanced printing technologies to improve the quality and service of newspaper printing for readers and advertisers. .